Privacy Policy
Our Privacy Policy is designed to assist you in understanding how we collect and use the personal information you provide to us on Limatik.com and to assist you in making informed decisions when using our Web site.
What Information Do We Collect?
When you visit our Web site, you may provide us with two types of information: personal information that you knowingly choose to disclose that is collected on an individual basis; and Web site use information that is collected on an aggregate basis as you and others browse our Web site.
1. Personal Information You Choose to Provide
E-mail Information
If you choose to correspond with us through e-mail, we may retain the content of your e-mail messages together with your e-mail address and our responses.
2. Web site Use Information
Similar to other commercial Web sites, our Web site utilizes a standard technology called “cookies” (see “What Are Cookies, Web Beacons, Pixel Tags and GIF’s?” explanation below) and Web server logs (”log files”) to collect information about how our Web site is used. Information gathered through cookies and Web server logs may include the date and time of visits, the pages viewed, time spent on our Web site, and the Web sites visited just before and just after our Web site. We, our advertisers and third party ad serving companies may also use small pieces of code called “web beacons,” “pixel tags,” or “clear GIF’s” to determine which advertisements and promotions users have seen and how users responded to them. Personally identifiable information is not stored in these cookies, web beacons, pixel tags, or clear GIF’s. We use a third-party tracking service that uses cookies and log files to track non-personally identifiable information about visitors to our site in the aggregate, for usage and volume purposes, and to help us better understand the needs of our visitors.
How Do We Use the Information You Provide to Us?
We use personal information for purposes of administering and expanding our business activities, providing customer service, and making available other products and services to our customers and prospective customers. We may retain your personal information for administrative, reporting and analytic purposes. We will not share or sell your information unless you affirmatively opt in to such information sharing.
What Are Cookies, Web Beacons, Pixel Tags and GIF’s?
A cookie is a very small text document that often includes an anonymous unique identifier. When you visit a Web site, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each Web site can send its own cookie to your browser if your browser’s preferences allow it. In order to protect your privacy, your browser only permits a Web site to access the cookies it has already sent to you and not the cookies sent to you by other sites. Some of our business partners (e.g. advertisers) use cookies that originate from their Web sites. We have no access to, or control over, these cookies. For more information, see “Third Party Advertisers.”
A Web beacon is a graphic image, such as a pixel tag or clear GIF, that is placed on a Web page or in an e-mail message to monitor user activity, such as whether the Web page or e-mail message is read or clicked. They are often invisible because they are very small in size. They are also used on many Web pages for alignment purposes. We sometimes use Web beacons to provide an independent accounting of how many people visit our Web sites or to gather statistics about browser usage at our Web sites. Some of our Web pages and HTML-formatted e-mail newsletters use Web beacons in conjunction with cookies. It is difficult for you to limit the use of Web beacons because there is no easy way to distinguish their use from alignment and other purposes. They may be loaded from a different Web server than the rest of the page.
We also use third party contractors to monitor how guests use our Web site and determine which of our online features they prefer. We report information to our contractors about our customers and the products and services they order, as well as aggregated, non-identifiable information about our guests’ use of our site.
How Do We Use the Information We Collect from Cookies?
As you shop on our Web site, the site uses its cookies to differentiate you from other shoppers so that your shopping cart is only available to you. In some cases, we also use cookies to prevent you from seeing unnecessary advertisements or from having to log in more times than is necessary during the same session. Cookies, in conjunction with our Web server’s log files, allow us to calculate the aggregate number of people visiting our Web site and to assess which parts of the site are most popular. This helps us gather feedback in order to constantly improve our Web site and better serve our customers. Cookies do not allow us to gather any personal information about you and we do not store any personal information that you provided to us in your cookies.
Sharing Information with Third Parties
We enter into alliances, partnerships and other business arrangements with third parties who will be given access to personal information (including, but not limited to, your e-mail address) for the purpose of providing you information regarding products and services that we think will be of interest to you and that you have opted in to receive. We will not share or sell your information unless you affirmatively opt in to such information sharing. If you opt out of receiving such communications in our Membership Center, we will honor your opt-out.
Third Party Advertisers
The ads appearing on this Web site are delivered to users by DoubleClick, our advertising partner. We share aggregate Web site usage information about users with potential advertisers for the purpose of targeting our Internet advertisements on this site.
Certain Disclosures
We may disclose your personal information if required to do so by law or subpoena, or if we believe that such action is necessary to (a) conform to the law or comply with legal process served on us or our Affiliated Parties (as defined in our Terms of Use Agreement); (b) protect and defend our rights and property, our site, the users of our site and/or our Affiliated Parties; or (c) act under circumstances to protect the safety of users of our site, ourselves or third parties.
What About Other Web sites Linked to Our Web site?
We are not responsible for the practices employed by Web sites linked to or from our Web site, nor are we responsible for the information or content contained therein. Links to other Web sites are provided solely as pointers to information on topics that may be useful to the users of our Web site.
Please remember that, when you use a link to go from our Web site to another Web site, our Privacy Policy is no longer in effect. Your activities and interaction on any other Web site, including Web sites that have a link on our Web site, is subject to that Web site’s own rules and policies. Please review those privacy rules and policies before proceeding.
Your Consent
By using our Web site, you consent to our collection, use and retention of your personal information as described in this Privacy Policy. If we make material changes to our privacy practices, we will post those changes on our Web site to keep you informed of what information we collect, how we use it and under what circumstances we may disclose it.
